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Airbnb cleaning is a lucrative opportunity for cleaners who want to get into the short-term rental market. These properties often need deep cleaning because of their location or the messes guests can leave behind.

The best way to get started is to join Turno, a cleaner marketplace that connects cleaners with vacation rental hosts looking for their services. This will help you grow your business by providing a consistent stream of bookings.

Getting Started

Starting a new business can be intimidating, but with the right tools and guidance you can start a cleaning company that is profitable and rewarding. Whether you are considering becoming an Airbnb cleaning service or you already have one, you can get started by following these steps below:

The first step in getting started with an Airbnb Cleaning Company is to create a business plan. This will help you set up your goals and objectives for the business, including a budget, marketing strategy, pricing strategy, operational plans, and growth projections.

Once you have your business plan in place, the next step is to start generating leads for your Airbnb cleaning services. This can be done through online marketing or a paid advertising campaign on Facebook or Google.

Using these techniques will help you reach your target market, which is rental home owners on Airbnb. Once you have a list of hosts, you can start marketing directly to them through email and phone calls.

Another way to promote your cleaning services is to ask for reviews on sites like Yelp and TripAdvisor. Having reviews will improve your search engine rankings and increase your chances of gaining new clients.

A final step is to build your online profile and get registered with all the platforms that allow you to advertise your cleaning services. These include TurnoverBnB, which has a huge community of property owners and cleaners.

If you have the right equipment and supplies, you can start your cleaning business for as little as $200. This amount will cover your cleaning products and a vacuum cleaner, as well as any extra items the host may need to be restocked during your visit.


Whether you are considering offering Airbnb cleaning services or just want to know how much you should charge for your service, it is important to understand the ins and outs of pricing. This can be challenging for some, especially if they do not have access to real-time data that shows the fees charged by other listings in their area.

Using a tool like PriceLabs’ Market Dashboards will help you determine the appropriate Airbnb cleaning fee for your property. Our platform will provide you with data on what cleaning fees other listings in your area are charging, as well as the number of bookings made for those same properties when the cleaning fee was set at different prices.

This will allow you to make an informed decision on how to best price your Airbnb cleaning service without being deterred by local competition. This will ensure that you are able to offer your guests an excellent cleaning experience and keep their reviews positive.

The amount of your cleaning fee depends on the size and type of the property you are cleaning. For example, a small studio flat will have a significantly lower Airbnb cleaning fee than a 5-bedroom mansion. It is also a good idea to check with nearby competitors to see what cleaning fees they are charging and how they are affecting their bookings.

Another factor to consider is how many times a week you need to clean your property. If you only clean once a week, it may make sense to save money by hiring an airbnb cleaning company that does turnover cleanings instead of tackling the job yourself.

Hiring an airbnb cleaning company can be a great way to save time and get more bookings in. These companies often have a set schedule and will send the same team to your property each time. They will also be able to spot and replace items that have been moved by guests and report damage when necessary.


Airbnb is a popular vacation rental platform that offers short-term stays. This is a great way for homeowners to earn additional income, but it requires several responsibilities. These responsibilities include maintaining the property and cleaning it between guests.

Hiring a professional Airbnb cleaning service can help you meet these requirements and ensure that your vacation rental property is always spick-and-span. This can increase your overall guest experience and boost your ratings on the site.

When searching for a company to work with, it’s important to find one that has extensive industry-related experience. This will ensure that they’ll be able to adapt to your business needs, so they can complete the job efficiently.

Another factor to consider is their turnaround time. A reputable cleaner will be able to deliver their services in about 90 minutes. This will make it easy for hosts to manage their bookings and check-ins.

In addition, it’s also important to look into their customer service. Hosts often have last-minute bookings and need a company that can provide quick response times.

If you’re looking to build up a reputation as an Airbnb cleaner, it’s crucial that you have a good track record of delivering high-quality service. This will help you land repeat customers and grow your business.

The best way to ensure that you are a reliable, efficient, and cost-effective Airbnb cleaning company is to get recommendations from other Airbnb hosts. Ask them for their cleaning service provider’s contact information and find out how they operate (contracts, terms of services, payment structures).

You can also look up reviews from other hosts and owners on the Internet. These reviews are not only helpful for hosts but can also be used as endorsements when marketing your cleaning services to new customers.


Having insurance is vital for any business, especially one that is vulnerable to the risks of property damage. If you’re a short-term rental host, it’s important to have coverage that protects you from liability claims and lawsuits. This includes business income insurance to replace lost revenue due to covered property damage and workers’ compensation to help cover medical costs and wages for workers injured on the job.

You can get these types of policies through a commercial insurance agent or broker. These agents work with top-rated U.S. insurers to find a plan that fits your unique needs.

If you’re a new cleaner, you may need to get general liability and worker’s compensation insurance, which protects you against lawsuits and court costs. These insurance policies are essential for any business, but they’re even more critical if you have employees.

To get a competitive price on your insurance, it’s important to request quotes from multiple companies. This will give you a sense of what your premiums will be, and how much you can save by switching providers.

In addition to workers’ compensation, you should also consider getting general liability and auto insurance. These policies can protect your business from damages that occur when you’re out on the road or performing cleaning duties at clients’ properties.

Another important policy for a new cleaning company is business income insurance. This can replace lost income if you’re forced to close your business for an extended period of time because of covered property damage.

Having this type of insurance can make it easier for you to manage your finances and stay in business. It can also help you avoid expensive legal fees and lawsuits that could otherwise derail your operations.


When it comes to getting your cleaning business off the ground, you need to make sure that you have the proper training and certification. You’ll need a strong team that will get the job done right and provide excellent customer service.

Your staff should also have experience with short-term rentals and industry-related tasks. This will help ensure that they can handle last-minute requests from hosts and complete a thorough job.

You will also need to find a way to communicate with your clients on a regular basis and stay up-to-date with their schedules. This can be a challenge for new Airbnb cleaning services, but a platform like Turno offers a lot of useful features to help you stay organized and consistent.

In addition, you will need to have a system in place to keep track of your expenses and income. This will help you make smart decisions about how to manage your business, including your marketing strategy.

It’s also important to be aware of the laws that apply to your cleaning business. You’ll need to understand how your tax structure will impact your operation, and how your staff will be protected.

Once you’ve established yourself as a reliable and trustworthy cleaner, your clients will be more likely to refer you to other Airbnb hosts. This is an excellent way to build your clientele and expand your business.

A great way to obtain repeat customers is by offering discounts for long-term contracts with hosts. This will also help you gain a reputation for your services and increase your search engine rankings.